Developer: Optimizely Web Level 1
UX designers and front end developers, who we call Experience Perfectionists, can use these courses to build your skills in setting up Optimizely Web to develop, run and QA experiments.
Concepts addressed in this certification:
- Foundations of experimentation cycle and program structure
- Defining experiment components: Pages, Events, Audiences
- Building experiments with those components
- Creating variations using Visual and Code Editors
- Running code in Optimizely
- SPA (Single Page Application) concepts
- Defining campaign components: Pages, Events
- Building campaigns with those components
- Leveraging 3rd party analytics integrations
- Basic campaign QA using the Previewer
For those who prefer to follow a study-guide instead of reviewing eLearning, we also offer this study guide which provides you articles and other content designed to prepare you for the certification exam.
The certification exam can be accessed at Developer: Optimizely Web Level 1 certification.
Setting Up Your Experimentation Program Structure
This course will teach you the various ways an experimentation program structure can be set up, as well as which individuals should be involved and what various teams might look like.
The Experimentation Cycle
Experimentation is an iterative cycle. Learn how to develop processes for your experimentation program and improve your optimization methodology.
Manage Projects & Collaborators
This course will teach you how to manage projects in Optimizely, and add collaborators with the appropriate permissions.
Prepare Your Site for Optimizely
This course will teach you how to prepare your website for Optimizely Web by creating Pages, Events, and Audiences.
Implement the Snippet for Optimizely
This course will teach you how to implement your snippet for Optimizely Web so that you can start experimenting.
Build an Experiment in Optimizely
This course will take you step-by-step through building an experiment in Optimizely.
Create a Variation in Optimizely
This course will teach you how to use the Optimizely Editor to create variations for your experiments.
NEW! Create Feature Flags with Optimizely Rollouts
Optimizely Rollouts uses feature flags to separate code deployment from feature launches in your environments. This course focuses on the basic technical aspects of building and using Optimizely's free feature flags to roll out features confidently, target key audiences and easily roll back poor performing features.
QA Your Optimizely Experiment
This course will teach you the various ways in which you can QA your Optimizely experiment before launching it.
Certification Exam
Once you've completed the above courses, you are ready to test for the certification. Please visit the Developer: Optimizely Web Level 1 exam.
New Courses
UPDATED! Information on the Results Page
In this course we'll introduce you to the information available on Optimizely's Results page.
Building Adaptive Audiences in Optimizely Web
In this course, learn about Adaptive Audiences, how to use it, and how it allows you to deliver relevant experiences based on visitor interest.
April - Test Course
Test Course
Personalization Overview and Strategy
In this course, you will learn various ways of personalizing a website, as well as review best practices for utilizing personalization strategies.